Booking 15+ Qualified Brand Calls in 60 Days for Right Media

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Right Media is a high-growth creative performance and brand marketing company. In just 60 days, Outboundish engineered an autonomous cold outbound infrastructure that secured 15+ sales discovery meetings with scaling Shopify D2C and FMCG brands across the UAE and Europe.

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The Origin: Practicing What We Preach

Right Media didn't come to us through paid search or referral loops. We onboarded Right Media using our own outbound prospecting engine. They experienced our personalized messaging, cold email deliverability, and omnichannel touchpoints firsthand as a prospect, and immediately saw the value of deploying the exact same machine for their own growth.

As a premium media agency, Right Media had a clear goal: break out of domestic territory constraints and systematically sign consumer brands, high-growth Shopify D2C leaders, and established FMCG enterprises across the United Arab Emirates (UAE) and Western Europe.

The Challenge

Selling high-ticket media and creative marketing services across international boundaries presents specific challenges:

• Extreme Inbox Clutter: CMOs, Heads of Growth, and Brand Directors at Shopify D2C and FMCG companies receive dozens of inbound agency pitches every single week. Generic templates get trashed within seconds.
• Regional Deliverability Hurdles: Reaching brands across the UAE and multiple European nations requires customized domain routing, localized compliance, and strict SPF/DKIM/DMARC protocols to avoid global corporate spam traps.
• High Meeting Standard: Right Media didn't need low-budget e-commerce stores. They needed verified brands with substantial ad budgets and operational scale.

The Approach

We executed a disciplined two-phase strategy to build, warm, and launch Right Media's outbound engine:

Phase 1: The First 15 Days (Infrastructure & Warmup)

During the first 15 days, we built a completely isolated technical infrastructure to protect Right Media's primary corporate domain:

• 10 Lookalike Domains: Purchased 10 secondary domains closely resembling Right Media's brand identity.
• 40 Dedicated Inboxes: Set up 40 isolated mailboxes across Google Workspace and Microsoft 365, configuring custom SPF, DKIM, DMARC, and custom tracking domains.
• Automated Warmup: Enrolled all 40 mailboxes into a 15-day gradual warm-up sequence to establish clean sender reputation.
• Asset Engineering: In parallel with warmup, we mapped exact ICP filters, engineered high-converting value-first ad copies, and built customized scraping recipes for Shopify D2C and FMCG brands.

Phase 2: Day 16 Launch & Dual-Region Expansion

On Day 16, with mailbox warmups completed, we pulled the trigger on live campaigns across both the UAE and Europe:

• Shopify D2C Targeting: Filtered brands by active ad spend, platform telemetry, and recent growth signals.
• FMCG Enterprise Prospecting: Identified commercial leaders and brand decision-makers managing product expansion in the Gulf and European markets.
• Omnichannel Execution: Coordinated targeted cold email sequences alongside active LinkedIn touchpoints so prospects saw Right Media consistently across both core professional channels.

The Results

Within the initial 60-day sprint, the results spoke for themselves:

• 15+ Qualified Brand Meetings: Booked live discovery conversations with verified decision-makers at funded D2C brands and established FMCG enterprises.
• Multi-Region Footprint: Successfully opened conversations in both the UAE and major European hubs.
• Zero Domain Risk: 100% of outreach was routed through the 40 secondary mailboxes across 10 domains, keeping Right Media's corporate email completely clean.
• Ongoing Retainer Partnership: Pleased with the consistency and quality of the pipeline, Right Media continues to partner with Outboundish to manage their complete email and LinkedIn outbound infrastructure.